What is Social Media Management?

In a nutshell, Social Media Management is overseeing and managing online content on social media platforms.

Whether it’s Facebook, Twitter, Instagram, or Pinterest — each platform has a different way to go about approaching its audience with engaging content that not only attracts people’s attention but also encourages them to become brand advocates.

The main purpose behind SMM is to increase brand awareness and build relationships with potential customers by creating a community around your company.

Creating this kind of engagement between you and others allows for an open dialogue where free-flowing information is exchanged quickly and easily among all involved users.

To read more, read the full article here: https://www.petermanfirm.com/blog/business/what-is-social-media-management/